#8 Product Peak: The one about Product Discovery
[in-person event]
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(this greatly helps us with organizing the space and catering for you).
Hey folks!
With great pleasure, we invite you to the #8 meetup in the series of Product Peak @ Ocado Technology. This time, we’ll focus on the essential role of Product Discovery in shaping products. We’ll explore how Product Discovery helps us move from initial ideas to creating impactful, market-ready solutions.
Main organisational information:
- We’ll start at 18:00 (6:00 P.M.) at our office, located on Szewska 8 Street (Wrocław Old Town). The entrance to the building is next to Green Caffè Nero. Avoid getting lost by clicking on the link to the exact location on Google maps.
- Our Ocado team will welcome you on the ground floor and help you with the registration before the event.
- The Meet-up will take place in our dedicated event area on the 4th floor!
***Agenda***
18:00 - grab a drink and take a seat
18:10 - 18:40
Speaker: Aleksander Uznański, Fractional Product Leader & Product Discovery Coach
Topic: From 0 to 1: Leveraging Product Discovery for Startups and New Products
Abstract:
I will present how startups and teams developing new products can effectively utilize Product Discovery techniques to move from the initial concept (0) to a viable product (1). I’ll cover:
- The importance of evidence-based decision-making in product development
- How to leverage Product Discovery practices to create valuable and margin-enhancing products
- Real-life examples and case studies of successful Product Discovery implementation
- Strategies for reducing the risk of product failure and increasing the odds of success
- Practical steps for adopting Product Discovery methods in early-stage product development
My presentation aims to provide actionable insights for entrepreneurs and product teams on how to effectively navigate the critical early stages of product development using Product Discovery techniques
18:40 - 19:10
Speaker: Karol Kłaczyński
Topic: Implementing Product Discovery in an already existing product
Abstract:
During the presentation you’ll learn about the experience of an (ongoing) process of implementing the Product Discovery process in an already existing product - Brand24 platform. I’ll cover the following topics:
- Which rules are the most important when you think about starting the process,
- Where to start and why,
- The stages we went through so far,
- The results,
- The challenges we faced or still face,
- Where are we now, what do we use and what not.
The goal of the presentation is to provide a quick view of the path that the platform took 1,5 years ago and that is still being followed.
BIOs:
- Aleksander Uznański - Fractional Product Leader & Product Discovery Coach. He helps startup founders and product teams develop valuable & margin-enhancing products. Thus far, he has built tech products in the fintech and HR industries, trained over 200 product professionals, managed a boutique product agency, and facilitated IT transformations as both an operator and consultant. Now he runs a product advisory firm, [ProductTrio] (https://www.producttrio.com/)), where he helps entrepreneurs and product teams elevate their product competencies through workshops and advisory services.
- Karol Kłaczyński - For the past 10 years, he has been involved in the IT industry in various roles – from analyst, tester, and Scrum Master to Head of Product. He has worked for both Polish and international companies and co-founded the startup inteliLex after winning the Global Legal Hackathon in 2019. A fan of product management through "discovery," volleyball, and military history. He currently hosts a product podcast discussing various aspects of building digital products with guests. He dislikes dill and "Agile" with a capital "A.